About Delia Online
Over the past four decades Delia Smith has informed, entertained and educated with recipes and information about food and cookery. Through her books, television series, newspaper columns and magazine work she has achieved an unmatched position of popularity in the UK.
This relationship has now been extended online. Launched in March 2001 by New Crane Internet (now NC Internet Ltd), www.deliaonline.com quickly established itself as the UK's leading cookery site. We offer more than 1300 recipes drawn from Delia's cookery books, as well as new recipes developed specifically for the site, advice about ingredients and equipment and a cookery school that takes visitors through the fundamentals of cookery in Delia's straightforward way.
NC Internet Ltd is owned by Delia Smith and her husband Michael Wynn-Jones and was formerly part of New Crane Ltd, publisher of Sainsbury's Magazine, and New Crane Communications, a food marketing and design solutions company. NC Internet Ltd is now run as an independent company.
Awards 
Food and Beverage - Lifestyle and Reference category - April to June 2003
Gold Web User Award for Best Christmas Cookery Website in both 2001 and 2002.
Best New Site – New Media Age March 2001
Delia Online Audience
Passionate food lovers, the Delia Online audience enjoy good food, good wine and regularly share their cookery knowledge with other Delia Online community members. Capturing three generations of women - food-loving singles, busy mums who juggle family and work and empty nesters - they are all keen followers of Delia's straightforward approach to cooking. Delia Online offers an attractive audience for advertisers to communicate with when seeking to engage with food-loving opinion formers.
Delia Online Stats
Average Monthly Page Impressions - 4,452,3333
Average Monthly Unique Visitors (loyal) - 873,076
Registered Users - 326,684
82% are women
87% are aged 35-55+
78% are married
58% are ABC1
60% of members cook a new recipe more than three times per month
52% of members cook from scratch every day
60% of members regularly shop for groceries once a week
Source: Google Analytics, Advanced Survey 2009
Delia Online Advertising and Promotional Opportunities
Banner and button advertising
Sponsorship
Advertisement Promotions
Competitions & Give-Aways
Surveys
Email Marketing
For commercial enquiries, please email us at: enquiries@deliaonline.com or write to us at:
Delia Online
NC Internet Ltd
PO Box 1124
Knaphill
GU21 9AA
Advertising, Sponsorship, Promotions and Competitions
Please contact Lorraine Adams, Advertising & Promotions Manager on 0560 0532114 or 07941 561923. Or email lorraine.adams@deliaonline.com
Marketing, PR and E-Commerce
Please contact Nikki Dance, Business Manager, via email nikki.dance@deliaonline.com
Delia Online presents advertisers with the unique opportunity to align themselves with the "Delia" brand.
Editorial, product samples for food news page, press releases and events
Please contact Delia Online Editor Jo Hill on 0208 682 0944 or via jo.hill@deliaonline.com
Press Releases
MARCH 2003
Discuss it with Delia
(DELIAPR01)
Delia Online launches 'Cooking for One'
(DELIAPR02)
APRIL 2003
Delia Online presents 'Family Feasts'
(DELIAPR03)
JUNE 2003
Ocean Spray teams up with the Queen of Cranberries
(DELIAPR04)