Free-range heritage-bred turkeys are no longer the preserve of posh butchers. In fact this year you’ll find them at your local Lidl.
Last Christmas, British households spent an average of £214 on festive food and drink, according to the Centre for Retail Research. It’s a time when we all want to give our families the very best. And for most of us, the star of the show will be a plump whole turkey.
But which to choose? Experts agree that for flavour and succulence, a free-range traditional breed, like a Bronze turkey, is hard to beat. But if you think that means spending a small fortune, think again.
Lidl’s Deluxe Free-Range Bronze Turkeys are reared in East Anglia by Traditional Norfolk Poultry (TNP), a free-range poultry specialist with a strong emphasis on welfare.
As TNP’s Head of Agriculture, Lionel Halls, explains: “We believe that the quality of the birds welfare and lifestyle is reflected in the quality of the flavour and texture of the meat.”
So Lidl’s Deluxe free-range turkeys are reared on farms to RSPCA Assured standards. They spend their days roaming and foraging in open field, and fresh food and water are always on hand, and at night. And at night or in bad weather, they have the protection of airy housing, with plenty of fresh bedding, generous perches, and toys to peck and play with.
The birds are naturally slow growing which helps them to develop good conformation with a plump breast, so you'll find there's plenty of succulent white meat to go round.
And like all of Lidl’s regular fresh British meat and poultry, dairy, fruit and vegetables, their free-range turkeys are produced to strict food hygiene standards and are traceable back to the supplying farm – all without blowing the budget.
And if you’re cooking a turkey for the first time, check out the Delia Online step-by-step instructions for the perfect moist, tender bird.